Ever wondered if your training would hold up in a real confrontation?

It’s something I’ve asked myself many times — especially after surviving a near-fatal stabbing at 18.
That experience changed my life. It sent me on a path of studying martial arts, understanding violence, and teaching over 22,000 classes across the UK and beyond.

Over the decades, I’ve trained elite military, police teams, security personnel, martial artists, and everyday people.

I’ve heard horror stories about violence — and even highly ranked, disciplined students have been caught off guard.

As someone who grew up on the streets of Birmingham — and who’s been a victim of violence myself — I knew early on, when I began my martial arts journey, that there’s a big difference between training in the dojo… and facing violence in the real world.

That’s why I wrote this ebook.

Inside, you’ll discover:

✅ Why “waiting to be attacked” could be the biggest tactical and legal mistake you ever make
 ✅ The problem with starting too close — and how it can cost you everything
 ✅ What the UK law actually says about self-defence (and why most people don’t know)
 ✅ The truth about knife attacks, multiple attackers, and how violence really plays out
 ✅ How to spot the gap between looking ready… and actually being ready

...plus 15 more brutally honest insights that might challenge, confirm, or change how you think about self-defence forever.

Whether you’re new to martial arts or have trained for years — I believe you’ll find value inside this book.

Someone once told me I couldn’t save the world — and they were right. But if something in this free ebook resonates with you… and one day helps keep you or someone you love safe — then it’s done its job.

There’s no cost. No catch.
Just real-world knowledge — from a broken kid who rebuilt his life through martial arts.

Want to stay safe? Start with this free ebook.

Reviews

5 star rating

Self defence tips from the best

Roy Moore

Eddie Quinn has a gift for simplifying teaching down to the least complex making it easy to learn without losing any of the impact. Here Eddie has distilled...

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Eddie Quinn has a gift for simplifying teaching down to the least complex making it easy to learn without losing any of the impact. Here Eddie has distilled decades of experience into 20 mistakes people make around self defence, the book is short, sharp and to the point, which is perfect.

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5 star rating

Reality check!

Jaouad Bouazzaoui

Reality check! Just read the E-book from Guru Eddie about 20 Dangerous Mistakes People Make About Self Defence and its a reality check about self defence....

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Reality check! Just read the E-book from Guru Eddie about 20 Dangerous Mistakes People Make About Self Defence and its a reality check about self defence. Eddie explains very well the common mistakes people make and who often train pretend self-defence. It makes you think critical about your own training in martial arts and makes you aware of the dangers that lie ahead in the world of violence.

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5 star rating

He's Eddied it!

Martin Ogilvie

Just read it and just like training with Eddie he's stripped back the 'white noise' to give you a simple to understand no bull guide to the mistakes commonly...

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Just read it and just like training with Eddie he's stripped back the 'white noise' to give you a simple to understand no bull guide to the mistakes commonly made and more importantly how to avoid them. If you've ever been in a fight you know that its not like in a movie, its messy, brutal and scary as f*ck, Eddie doesn't hide this and tells you how it his from his experience. Hopefully you'll never get in a (another)fight, but if you do, this tells you how it is, how to move the odds in your favour but more importantly IMHO how to avoid it where possible.

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5 star rating

Amazing read.

james griffiths

Such an inspirational and awesome instructor.

Such an inspirational and awesome instructor.

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5 star rating

20 Dangerous mistakes people make regarding self defence

Julian van Rooyen

Insightful and real.

Insightful and real.

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5 star rating

Straight to the point, no nonsense

Pål Skaufjord

Eddie Quinn provides an impressive amount of vital, well written information about self defence in a brief ebook, enabling the reader to significantly increa...

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Eddie Quinn provides an impressive amount of vital, well written information about self defence in a brief ebook, enabling the reader to significantly increase his or her competence in a very short time. It is strongly reccommended for anyone with an interest in becoming just a little safer from violent situations that unfortunately might occur anywhere.

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5 star rating

Real world

Colin Farley

This is self defence and self protection in the real world , I would love to think this could make its way to schools and clubs where it could genuinely chan...

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This is self defence and self protection in the real world , I would love to think this could make its way to schools and clubs where it could genuinely change the path young people take !

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5 star rating

No nonsense, honest knowledge.

Andy Darby

As always, Eddie cuts the crap and distils what is necessary from the posturing of many martial arts systems into the reality of the world in which we live. ...

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As always, Eddie cuts the crap and distils what is necessary from the posturing of many martial arts systems into the reality of the world in which we live. And, (I think it is Mistake 11) we get to see him with a full head of hair - revelations!

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5 star rating

Great insights and real world experience shine through in...

sean lloyd

Some hard hitting reality in this new e-book from Eddie Quinn as he goes through a number of misconceptions and mistakes that people can make about self defe...

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Some hard hitting reality in this new e-book from Eddie Quinn as he goes through a number of misconceptions and mistakes that people can make about self defence - a master of breaking things down and making it easy to understand, Eddie hits hard with real world facts and there are some hugely important lessons to take away here with the benefit of insights from a man that's been there - a great read!

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5 star rating

Worldclass

Patric Gronberg

Worldclass book about real self protection advice that will save your life outside in the real world! Thanks Mr Quinn.

Worldclass book about real self protection advice that will save your life outside in the real world! Thanks Mr Quinn.

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5 star rating

Congratulations on another brilliant piece of work!

Gus Hornsby

This book is able to take today's complex socio-cultural challenges, and offers what i believe is a complete guideline for anyone teaching, or claiming to te...

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This book is able to take today's complex socio-cultural challenges, and offers what i believe is a complete guideline for anyone teaching, or claiming to teach, self-protection/self-defense. The interplay between personal safety (drawing on Eddie's personal life-journey), and legal frameworks is well articulated in an easy to follow, informative. and educational way as only he can. A must read! Highly recommended!

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5 star rating

Concise and Brilliant

Connor Mcleod

Once again, Eddie has presented gems of wisdom effectively and with clear intention. Thank you

Once again, Eddie has presented gems of wisdom effectively and with clear intention. Thank you

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5 star rating

20 Mistakes You Can’t Afford: A Must-Read for Anyone Seri...

Matthew Dyck

Having just finished Eddie Quinn’s "20 Dangerous Mistakes People Make About Self-Defence and What You Must Know to Stay Safe," I can confidently say this boo...

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Having just finished Eddie Quinn’s "20 Dangerous Mistakes People Make About Self-Defence and What You Must Know to Stay Safe," I can confidently say this book is a must-read for anyone serious about personal safety, whether you’re in law enforcement, the military, private security, or simply a civilian who wants to protect yourself and your loved ones. What struck me immediately is Quinn’s authenticity. He doesn’t just teach theory, he’s lived it. His story of surviving a brutal stabbing as a teenager is harrowing, and it gives his advice a weight that’s impossible to ignore. When he talks about the realities of violence, the chaos, the unpredictability, the aftermath, he’s speaking from hard-earned experience, not just classroom knowledge. The book is structured around 20 common mistakes people make when it comes to self-defence. Each chapter is concise, practical, and packed with insights that challenge a lot of the myths and misconceptions I’ve encountered in both traditional martial arts and self-defence circles. For example, Quinn emphasizes the importance of awareness over technique, reminding us that predators are looking for easy targets, often those lost in a “digital fog” of phones and headphones. This is a wake-up call for anyone who thinks self-defence starts with a punch or a kick; in reality, it starts with your mindset and your ability to read your environment. One of the most valuable aspects of this book is how it bridges the gap between sport-based martial arts and real-world self-defence. Quinn doesn’t dismiss the value of martial arts training, but he’s brutally honest about the limitations of techniques that work in the dojo but fall apart under real pressure. His advice to pressure-test your skills, train for chaos, and never assume you’ll “rise to the occasion” in a real fight is essential reading for professionals and civilians alike. For those in law enforcement or security, Quinn’s insights into the legal ramifications of self-defence are especially important. He stresses the need to “paint the right picture” before, during, and after an incident, showing that you did everything possible to avoid violence and that your actions were justified and proportionate. This is the kind of advice that can keep you out of jail as well as out of harm’s way. I also appreciated his focus on adaptability and lifelong learning. Quinn is candid about how age, injury, and changing circumstances should influence your training. His approach is accessible, he strips down self-defence to natural, instinctive movements that anyone can learn, regardless of age or fitness level. This is empowering, especially for those who might feel intimidated by the idea that you need decades of training to be effective. Finally, what makes this book stand out is its balanced approach. Quinn isn’t advocating paranoia or living in fear. Instead, he teaches preparedness, awareness, and the wisdom to avoid trouble whenever possible. His lessons are as much about mental and emotional resilience as they are about physical skills. In summary, "20 Dangerous Mistakes People Make About Self-Defence" is a practical, honest, and deeply personal guide that cuts through the noise and gets to the heart of what it takes to stay safe in the real world. Whether you’re a police officer, soldier, security professional, or a concerned civilian, you’ll find actionable advice and hard-won wisdom in these pages. I highly recommend it to anyone who takes their personal safety, or the safety of others, seriously. Thank you Eddie for your many years of inspiration! – M. Dyck Instructor, British Columbia, Canada

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5 star rating

Great Read

Rob Ho

Whether or not you’re a martial artist, this Guide was very easy to digest and comprehend. Thank you Eddie!

Whether or not you’re a martial artist, this Guide was very easy to digest and comprehend. Thank you Eddie!

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5 star rating

Aptly named

Paul Bell

Very good and practical, talks a lot of common sense and reality.

Very good and practical, talks a lot of common sense and reality.

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5 star rating

Honest and insightful

Matt Hudd

Eddie doesn't hold back with his insightful and honest reality check on keeping yourself safe. If you are a student, parent or a martial arts instructor, y...

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Eddie doesn't hold back with his insightful and honest reality check on keeping yourself safe. If you are a student, parent or a martial arts instructor, you will learn sensible tips and strategies to help with your self protection knowledge.

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5 star rating

Straight to the point

Lane Davis

Very straight forward, realistic and grounded. Something many in the martial arts community could use a good helping of.

Very straight forward, realistic and grounded. Something many in the martial arts community could use a good helping of.

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5 star rating

Sound advice

Sue Massey

Sound, common sense advice to all ages, particularly in this era where digital devices separate us from the real world. Thanks Eddie

Sound, common sense advice to all ages, particularly in this era where digital devices separate us from the real world. Thanks Eddie

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5 star rating

Absolutely right. They are dangerous mistakes.

julian cain morris

The text concurs with my own limited experience of violence. I've been assulted twice, both times I didn't see it coming. Controlling the ego and walking awa...

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The text concurs with my own limited experience of violence. I've been assulted twice, both times I didn't see it coming. Controlling the ego and walking away is best. You cannot predict the outcome. The legal situation is tricky and you can end up being convicted yourself.

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5 star rating

Simple and Empowering

Darren Reynolds

Eddie keeps it simple which means what he teaches can be applied by anyone. Even though outcomes can never be certain, these principles with give you the ed...

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Eddie keeps it simple which means what he teaches can be applied by anyone. Even though outcomes can never be certain, these principles with give you the edge to tip the balance more in your favour. Reading this will undoubtedly help, however, investing the time to learn from Eddie face to face is not only better but his energy will empower you.

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Your Instructor

Instructor Bio:

Founder of The Approach Self Protection Method Eddie Quinn

Welcome! I'm Eddie Quinn, a professional martial arts teacher. I’m based in my hometown of Solihull, England, although I teach martial arts and self defence across the entire globe.

My martial arts journey began 39 years ago... On night of the 23rd November 1984, I attempted to defend three girls who were being attacked at a bus stop.

It resulted in me getting stabbed a total of six times. The right ventricle in my heart, my liver, bowel, gallbladder, head and thigh were all punctured in the attack. Thankfully I survived.

During recovery, my heart surgeon recommended I take up a Combat Sport. I took his advice and began my journey to seek out the best martial arts teachers from around the world.

This journey not only rebuilt my life; it saved my life. I believe that my calling in life is to share with others the benefits of the Martial Arts I have studied and mastered over the years.

I've taught Counter Terrorist Units, Police Officers, Anti-Poaching Units, Elite Military, and members of Bodyguard Detachments for Royals, Presidents and Prime Minsters. The Approach Method I founded was voted System of the Year at The British Martial Arts Awards 2016 and 2017, and I also won Reality Instructor of the Year 2017.

In 2019 I was voted ‘Martial Arts Man of the Year’. Many great titles, but it all sums down to this:

Great teachers change the world for the better by helping others improve their lives, their aspirations and their outcomes. I hope I can do that for you.